Rob Isbitts

Rob Isbitts' Wall Street career spans 5 decades and multiple roles, all dedicated to providing clarity to investors by busting classic myths and providing uncommon perspective. He did so as a fiduciary investment advisor, Chief Investment Officer and fund manager for 27 years before selling his practice in 2020. His efforts now focus exclusively on investment research, education and multimedia. He started ETFYourself and SungardenInvestment to provide straightforward commentary and access to his investment intellectual property for portfolio construction, stocks and ETFs. Originally from New Jersey, Rob and his wife Dana have 3 adult children and have lived in Weston, Florida for more than 25 years. 

Latest Content

Advisor Center

'Ripoff' ETFs, Bogle's Fears: Hysteria or Real Worries?

Rob Isbitts | Aug 28, 2024
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Why SPY? The S&P 500 Is Not Everyone’s Benchmark

Rob Isbitts | Aug 27, 2024
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Two ETFs Suggesting Trouble for Advisors: EQAL, AOR

Rob Isbitts | Aug 23, 2024
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A Pair of ETF Nuggets for Riding the Gold Rally

Rob Isbitts | Aug 22, 2024
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Wyoming Matters: 3 Potential Rallies Post-Jackson Hole

Rob Isbitts | Aug 20, 2024
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Triple Leveraged ETFs Aren't What They Seem

Rob Isbitts | Aug 16, 2024
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Owning Warren Buffett’s Berkshire Hathaway With ETFs

Rob Isbitts | Aug 14, 2024
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The Yen Carry Trade's Effect on ETFs

Rob Isbitts | Aug 13, 2024
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Stock Market Is Tech vs the Rest, Sector ETFs Show

Rob Isbitts | Aug 09, 2024
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Utilities: The Mystery ETFs Beating Tech

Rob Isbitts | Aug 08, 2024