(Table below reflects daily flows on May 20, 2020 and asset totals as of that date.)
ETF Brand League Table
Welcome to the ETF.com league table. On this page, you’ll find the U.S. ETF market through different lenses: brand and issuer. What’s the difference? The brand is what the ETF says on the tin. For example, "iShares" is the brand of issuer "BlackRock’s" ETFs. Because many issuers license their ETF infrastructure to third parties, we present the data in both ways. The identification of the correct brand and legal issuer is done by our key data provider, FactSet.
| Brand | AUM ($, mm) | Net Flows ($, mm) | % of AUM |
| iShares | 1,548,475.59 | 71.78 | 0.00% |
| Vanguard | 1,082,366.61 | 1,395.65 | 0.13% |
| SPDR | 674,511.77 | -833.18 | -0.12% |
| Invesco | 209,450.59 | -16.34 | -0.01% |
| Schwab | 148,468.28 | 51.42 | 0.03% |
| First Trust | 79,567.52 | 124.70 | 0.16% |
| VanEck | 41,726.96 | 14.66 | 0.04% |
| ProShares | 37,696.53 | 0.00 | 0.00% |
| WisdomTree | 29,840.39 | -56.52 | -0.19% |
| JPMorgan | 27,337.20 | 180.80 | 0.66% |
| PIMCO | 21,009.63 | 92.93 | 0.44% |
| Goldman Sachs | 16,925.32 | 8.04 | 0.05% |
| Fidelity | 16,166.15 | 23.73 | 0.15% |
| Direxion | 14,053.33 | -136.36 | -0.97% |
| Xtrackers | 14,000.13 | 86.76 | 0.62% |
| FlexShares | 12,171.01 | 33.57 | 0.28% |
| Global X | 10,346.17 | 42.85 | 0.41% |
| US Commodity Funds | 5,708.21 | 0.00 | 0.00% |
| ARK | 5,555.58 | 52.66 | 0.95% |
| LibertyShares | 5,502.57 | 0.00 | 0.00% |
| Pacer | 5,253.20 | 7.71 | 0.15% |
| VictoryShares | 4,348.79 | -7.34 | -0.17% |
| Alerian | 4,293.68 | 12.88 | 0.30% |
| Aberdeen | 4,224.09 | 27.06 | 0.64% |
| John Hancock | 3,940.49 | 0.00 | 0.00% |
| Hartford | 3,312.74 | 0.00 | 0.00% |
| Innovator | 3,175.27 | -0.31 | -0.01% |
| Principal | 3,088.88 | 0.00 | 0.00% |
| IndexIQ | 3,047.05 | 0.00 | 0.00% |
| ETF Managers Group | 2,989.41 | 3.48 | 0.12% |
| KraneShares | 2,948.13 | 0.08 | 0.00% |
| Invesco DB | 2,910.96 | 0.00 | 0.00% |
| VelocityShares | 2,561.57 | 49.16 | 1.92% |
| Janus Henderson | 2,009.88 | 2.49 | 0.12% |
| Credit Suisse | 1,929.36 | 1.47 | 0.08% |
| ALPS | 1,793.69 | -3.37 | -0.19% |
| iPath | 1,581.12 | -40.06 | -2.53% |
| UBS | 1,401.13 | -65.17 | -4.65% |
| Nuveen | 1,339.63 | 4.22 | 0.32% |
| Vident | 1,233.52 | 0.00 | 0.00% |
| ROBO Global | 1,142.94 | 0.19 | 0.02% |
| Legg Mason | 1,112.19 | 0.07 | 0.01% |
| Avantis | 1,043.04 | 2.16 | 0.21% |
| Amplify | 998.87 | 0.00 | 0.00% |
| PGIM | 997.00 | -1.24 | -0.12% |
| GraniteShares | 996.79 | 0.00 | 0.00% |
| Davis | 766.00 | -0.00 | -0.00% |
| US Global | 756.53 | 18.47 | 2.44% |
| AdvisorShares | 754.33 | -0.05 | -0.01% |
| REX Microsectors | 718.99 | 69.10 | 9.61% |
| DeltaShares | 715.27 | 0.00 | 0.00% |
| ETRACS | 708.77 | 0.00 | 0.00% |
| O’Shares | 695.41 | -1.59 | -0.23% |
| Columbia | 659.16 | 0.00 | 0.00% |
| Cambria | 591.72 | 0.00 | 0.00% |
| American Century | 574.31 | 0.00 | 0.00% |
| EMQQ | 554.58 | 0.06 | 0.01% |
| Aptus | 539.28 | 0.00 | 0.00% |
| Main Funds | 511.31 | 0.00 | 0.00% |
| RiverFront | 466.74 | 0.00 | 0.00% |
| RPAR | 452.55 | 0.00 | 0.00% |
| Inspire | 428.77 | 2.55 | 0.59% |
| Barclays | 418.55 | -0.09 | -0.02% |
| Aware | 393.90 | 0.00 | 0.00% |
| WBI Shares | 387.38 | 0.00 | 0.00% |
| FormulaFolios | 378.69 | 0.00 | 0.00% |
| Nationwide | 361.86 | 0.00 | 0.00% |
| Alpha Architect | 339.02 | -5.73 | -1.69% |
| Virtus | 336.70 | 0.00 | 0.00% |
| Defiance | 309.87 | 0.00 | 0.00% |
| Sprott | 309.25 | 0.00 | 0.00% |
| Motley Fool | 306.68 | 0.00 | 0.00% |
| Tortoise | 298.94 | 0.00 | 0.00% |
| Perth Mint | 297.11 | 0.00 | 0.00% |
| Timothy | 284.31 | 1.16 | 0.41% |
| BNY Mellon | 239.21 | 2.54 | 1.06% |
| Anfield | 236.33 | 0.00 | 0.00% |
| Meridian | 222.70 | -0.05 | -0.02% |
| ClearShares | 216.77 | 5.01 | 2.31% |
| Overlay Shares | 211.13 | 0.00 | 0.00% |
| AGFiQ | 182.72 | 0.00 | 0.00% |
| ELEMENTS | 182.31 | 0.00 | 0.00% |
| HCM | 168.11 | 0.00 | 0.00% |
| InfraCap | 164.13 | 0.00 | 0.00% |
| C-Tracks | 157.25 | 0.00 | 0.00% |
| Deutsche X-trackers | 156.17 | 0.00 | 0.00% |
| Teucrium | 139.75 | 0.00 | 0.00% |
| Reality Shares | 138.11 | 0.00 | 0.00% |
| Quadratic | 134.32 | 5.34 | 3.98% |
| Knowledge Leaders Capital | 133.25 | 0.00 | 0.00% |
| Core Alternative | 131.10 | 0.00 | 0.00% |
| LeaderShares | 122.27 | 16.79 | 13.73% |
| TrimTabs | 111.65 | 0.00 | 0.00% |
| ERShares | 110.64 | 0.00 | 0.00% |
| ArrowShares | 103.25 | 0.00 | 0.00% |
| SoFi | 103.11 | 0.00 | 0.00% |
| BlueStar | 100.08 | 0.00 | 0.00% |
| Blackrock | 99.94 | 12.49 | 12.50% |
| Pacific Global ETF | 97.48 | 0.00 | 0.00% |
| 96.66 | 0.00 | 0.00% | |
| Eve Capital | 94.01 | 0.00 | 0.00% |
| Distillate | 92.06 | 0.00 | 0.00% |
| Highland | 84.40 | 0.00 | 0.00% |
| Etho Capital | 73.71 | 0.00 | 0.00% |
| Exponential ETFs | 69.59 | 0.00 | 0.00% |
| Premise Capital | 60.70 | 0.00 | 0.00% |
| Franklin | 58.62 | 0.00 | 0.00% |
| Gadsden | 54.55 | 0.00 | 0.00% |
| Fieldstone | 53.87 | 0.00 | 0.00% |
| Day Hagan | 52.97 | 0.00 | 0.00% |
| Loncar | 51.50 | 0.00 | 0.00% |
| Cboe Vest | 50.79 | 0.00 | 0.00% |
| Strategy Shares | 49.36 | -1.17 | -2.36% |
| Natixis | 47.36 | 0.00 | 0.00% |
| Renaissance | 45.24 | 0.00 | 0.00% |
| Saba | 43.84 | 0.00 | 0.00% |
| Metaurus | 43.48 | 0.01 | 0.01% |
| SP Funds | 43.43 | 0.00 | 0.00% |
| Vesper | 42.78 | -0.00 | -0.01% |
| Opus Capital Management | 42.27 | 0.00 | 0.00% |
| NETL | 38.81 | 1.44 | 3.70% |
| Merlyn.AI | 34.50 | 0.00 | 0.00% |
| Syntax | 33.41 | 0.00 | 0.00% |
| Little Harbor Advisors | 32.15 | 0.63 | 1.94% |
| Belpointe | 32.04 | 0.00 | 0.00% |
| Portfolio+ | 31.47 | 0.00 | 0.00% |
| Wahed | 31.25 | 0.00 | 0.00% |
| MainStay | 28.10 | 0.00 | 0.00% |
| AAM | 27.05 | 0.00 | 0.00% |
| Innovation Shares LLC | 26.81 | -0.00 | -0.00% |
| Reaves | 26.50 | 0.00 | 0.00% |
| Absolute | 25.62 | 0.00 | 0.00% |
| EntrepreneurShares | 24.77 | 0.00 | 0.00% |
| USCF Advisers | 24.69 | 0.00 | 0.00% |
| Salt Financial | 23.54 | 0.00 | 0.00% |
| iM | 23.52 | 0.00 | 0.00% |
| Hull | 22.87 | -0.00 | -0.02% |
| BMO | 21.86 | 0.00 | 0.00% |
| EventShares | 20.98 | 0.00 | 0.00% |
| AlphaClone | 20.90 | 0.00 | 0.00% |
| Beyond | 18.67 | 0.00 | 0.00% |
| Sage | 17.86 | 0.00 | 0.00% |
| TMW Funds | 17.65 | 0.00 | 0.00% |
| AlphaMark | 17.09 | 0.00 | 0.00% |
| Change Finance | 17.02 | 0.00 | 0.00% |
| Breakwave | 16.83 | 0.00 | 0.00% |
| Acquirers Fund | 15.60 | 0.00 | 0.00% |
| Roundhill | 15.31 | 0.00 | 0.00% |
| Procure | 15.21 | 0.00 | 0.00% |
| Impact Shares | 13.29 | -0.00 | -0.01% |
| Hoya | 13.04 | 0.00 | 0.00% |
| UP Fintech | 13.02 | 0.00 | 0.00% |
| Counterpoint | 12.96 | 0.00 | 0.00% |
| Tuttle | 10.16 | 0.00 | 0.00% |
| QRAFT | 9.00 | -0.00 | -0.01% |
| Point Bridge Capital | 8.39 | 0.00 | 0.00% |
| TrueMark | 5.60 | 0.00 | 0.00% |
| URNM | 5.44 | -0.00 | -0.00% |
| Leuthold | 4.89 | 0.00 | 0.00% |
| Affinity | 4.67 | 0.00 | 0.00% |
| Altshares | 3.74 | 0.00 | 0.03% |
| EquBot | 3.59 | 0.00 | 0.00% |
| Volshares | 2.91 | 0.00 | 0.00% |
| RYZZ | 2.66 | 0.00 | 0.00% |
| Armor | 2.49 | 0.00 | 0.05% |
| Ideanomics | 1.97 | -0.00 | -0.02% |
| SmartETFs | 1.82 | 0.00 | 0.00% |
| Global Beta | 1.35 | 0.00 | 0.00% |
ETF Issuer League Table
Welcome to the ETF.com league table. On this page, you’ll find the U.S. ETF market through different lenses: brand and issuer. What’s the difference? The brand is what the ETF says on the tin. For example, "iShares" is the brand of issuer "BlackRock’s" ETFs. Because many issuers license their ETF infrastructure to third parties, we present the data in both ways. The identification of the correct brand and legal issuer is done by our key data provider, FactSet.
| Issuer | AUM ($, mm) | Net Flows ($, mm) | % of AUM |
| Blackrock | 1,548,575.53 | 84.27 | 0.01% |
| Vanguard | 1,082,366.61 | 1,395.65 | 0.13% |
| State Street Global Advisors | 674,511.77 | -833.18 | -0.12% |
| Invesco | 212,361.55 | -16.34 | -0.01% |
| Charles Schwab | 148,468.28 | 51.42 | 0.03% |
| First Trust | 79,593.66 | 124.70 | 0.16% |
| VanEck | 41,446.74 | 14.66 | 0.04% |
| ProShares | 37,696.53 | 0.00 | 0.00% |
| WisdomTree | 29,840.39 | -56.52 | -0.19% |
| JPMorgan Chase | 27,337.20 | 180.80 | 0.66% |
| Allianz | 21,009.63 | 92.93 | 0.44% |
| Goldman Sachs | 16,995.85 | 8.04 | 0.05% |
| FMR LLC | 16,166.15 | 23.73 | 0.15% |
| Deutsche Bank | 14,184.58 | 86.76 | 0.61% |
| Direxion | 14,084.80 | -136.36 | -0.97% |
| Northern Trust | 12,171.01 | 33.57 | 0.28% |
| Mirae Asset | 10,346.17 | 42.85 | 0.41% |
| SS&C | 6,582.20 | 9.51 | 0.14% |
| US Commodity Funds | 5,732.90 | 0.00 | 0.00% |
| Franklin Templeton | 5,561.19 | 0.00 | 0.00% |
| ARK | 5,555.58 | 52.66 | 0.95% |
| Pacer Advisors | 5,253.20 | 7.71 | 0.15% |
| Credit Suisse | 4,479.23 | 50.63 | 1.13% |
| Victory Capital | 4,348.79 | -7.34 | -0.17% |
| Aberdeen Standard Investments | 4,224.09 | 27.06 | 0.64% |
| John Hancock | 3,940.49 | 0.00 | 0.00% |
| The Hartford | 3,312.74 | 0.00 | 0.00% |
| ETFMG | 3,180.03 | 3.48 | 0.11% |
| Innovator | 3,175.27 | -0.31 | -0.01% |
| Principal | 3,088.88 | 0.00 | 0.00% |
| CICC | 3,082.45 | 5.42 | 0.18% |
| New York Life | 3,047.05 | 0.00 | 0.00% |
| Exchange Traded Concepts | 2,710.14 | 1.63 | 0.06% |
| UBS | 2,109.90 | -65.17 | -3.09% |
| Janus Henderson | 2,009.88 | 2.49 | 0.12% |
| Barclays Capital Inc. | 1,999.67 | -40.15 | -2.01% |
| American Century Investments | 1,617.34 | 2.16 | 0.13% |
| Nuveen Securities | 1,339.63 | 4.22 | 0.32% |
| Vident | 1,233.52 | 0.00 | 0.00% |
| Legg Mason | 1,112.19 | 0.07 | 0.01% |
| Amplify | 998.87 | 0.00 | 0.00% |
| Prudential | 997.00 | -1.24 | -0.12% |
| GraniteShares | 996.79 | 0.00 | 0.00% |
| Toroso Investments | 992.99 | 0.00 | 0.00% |
| Davis Advisers | 766.00 | -0.00 | -0.00% |
| US Global Investors | 756.53 | 18.47 | 2.44% |
| AdvisorShares | 754.33 | -0.05 | -0.01% |
| BMO | 740.85 | 69.10 | 9.33% |
| Transamerica Funds | 715.27 | 0.00 | 0.00% |
| O’Shares Investments | 695.41 | -1.59 | -0.23% |
| Columbia Management Investment Advisers, LLC | 659.16 | 0.00 | 0.00% |
| Cambria | 591.72 | 0.00 | 0.00% |
| Aptus Capital Advisors | 581.55 | 0.00 | 0.00% |
| Virtus Investment Partners | 527.33 | 0.00 | 0.00% |
| Main Management | 511.31 | 0.00 | 0.00% |
| Inspire | 428.77 | 2.55 | 0.59% |
| WBI | 387.38 | 0.00 | 0.00% |
| FormulaFolios | 378.69 | 0.00 | 0.00% |
| EMPIRICAL FINANCE LLC | 373.52 | -5.73 | -1.53% |
| Nationwide | 361.86 | 0.00 | 0.00% |
| Defiance ETFs | 309.87 | 0.00 | 0.00% |
| Sprott, Inc. | 309.25 | 0.00 | 0.00% |
| The Motley Fool | 306.68 | 0.00 | 0.00% |
| Tortoise | 298.94 | 0.00 | 0.00% |
| Timothy Plan | 284.31 | 1.16 | 0.41% |
| Merk | 280.22 | 0.00 | 0.00% |
| Regents Park Funds | 240.99 | 0.00 | 0.00% |
| The Bank of New York Mellon | 239.21 | 2.54 | 1.06% |
| ClearShares | 216.77 | 5.01 | 2.31% |
| Liquid Strategies | 211.13 | 0.00 | 0.00% |
| AGF | 182.72 | 0.00 | 0.00% |
| Citigroup Inc | 168.95 | 0.00 | 0.00% |
| Howard Capital Management | 168.11 | 0.00 | 0.00% |
| Swedish Export Credit | 154.03 | 0.00 | 0.00% |
| Teucrium | 139.75 | 0.00 | 0.00% |
| Reality Shares | 138.11 | 0.00 | 0.00% |
| EntrepreneurShares, LLC | 135.40 | 0.00 | 0.00% |
| Core Alternative Capital | 131.10 | 0.00 | 0.00% |
| Redwood Investment Management | 122.27 | 16.79 | 13.73% |
| TrimTabs | 111.65 | 0.00 | 0.00% |
| Arrow Funds | 103.25 | 0.00 | 0.00% |
| Pacific Life | 97.48 | 0.00 | 0.00% |
| Distillate Capital | 92.06 | 0.00 | 0.00% |
| Highland Capital Management | 84.40 | 0.00 | 0.00% |
| OBP Capital LLC | 72.40 | 0.00 | 0.00% |
| Exponential ETFs | 69.59 | 0.00 | 0.00% |
| Premise Capital | 60.70 | 0.00 | 0.00% |
| Gadsden | 54.55 | 0.00 | 0.00% |
| Donald L. Hagan LLC | 52.97 | 0.00 | 0.00% |
| Cboe Vest Financial LLC | 50.79 | 0.00 | 0.00% |
| Strategy Shares | 49.36 | -1.17 | -2.36% |
| Natixis | 47.36 | 0.00 | 0.00% |
| Renaissance Capital | 45.24 | 0.00 | 0.00% |
| Metaurus Advisors | 43.48 | 0.01 | 0.01% |
| Syntax Advisors | 33.41 | 0.00 | 0.00% |
| Little Harbor Advisors | 32.15 | 0.63 | 1.94% |
| Belpointe Asset Management, LLC | 32.04 | 0.00 | 0.00% |
| Wahed Invest LLC | 31.25 | 0.00 | 0.00% |
| AAM Holdings Inc. | 27.05 | 0.00 | 0.00% |
| Absolute Investment Advisers LLC | 25.62 | 0.00 | 0.00% |
| Salt Financial | 23.54 | 0.00 | 0.00% |
| iM Global Partner | 23.52 | 0.00 | 0.00% |
| EventShares | 20.98 | 0.00 | 0.00% |
| Beyond Investing | 18.67 | 0.00 | 0.00% |
| Sage | 17.86 | 0.00 | 0.00% |
| AlphaMark Advisors | 17.09 | 0.00 | 0.00% |
| Change Finance | 17.02 | 0.00 | 0.00% |
| ETF Series Solutions | 15.60 | 0.00 | 0.00% |
| Roundhill Investments | 15.31 | 0.00 | 0.00% |
| ProcureAM | 15.21 | 0.00 | 0.00% |
| Impact Shares | 13.29 | -0.00 | -0.01% |
| Pettee Investors | 13.04 | 0.00 | 0.00% |
| UP Fintech Holding | 13.02 | 0.00 | 0.00% |
| Counterpoint Mutual Funds LLC | 12.96 | 0.00 | 0.00% |
| Tuttle Tactical Management, LLC | 10.16 | 0.00 | 0.00% |
| Point Bridge Capital | 8.39 | 0.00 | 0.00% |
| TrueMark Investments, LLC | 5.60 | 0.00 | 0.00% |
| The Leuthold Group LLC | 4.89 | 0.00 | 0.00% |
| Water Island Capital Partners LP | 3.74 | 0.00 | 0.03% |
| EquBot | 3.59 | 0.00 | 0.00% |
| Whitford Asset Management | 2.91 | 0.00 | 0.00% |
| RYZZ Capital Management | 2.66 | 0.00 | 0.00% |
| Guinness Atkinson Asset Management | 1.82 | 0.00 | 0.00% |
| Global Beta Advisors | 1.35 | 0.00 | 0.00% |
Disclaimer: All data as of 6 a.m. Eastern time the date the article is published. Data is believed to be accurate; however, transient market data is often subject to subsequent revision and correction by the exchanges.