(Table below reflects daily flows on February 23, 2021 and asset totals as of that date.)
ETF Brand League Table
Welcome to the ETF.com league table. On this page, you’ll find the U.S. ETF market through different lenses: brand and issuer. What’s the difference? The brand is what the ETF says on the tin. For example, "iShares" is the brand of issuer "BlackRock’s" ETFs. Because many issuers license their ETF infrastructure to third parties, we present the data in both ways. The identification of the correct brand and legal issuer is done by our key data provider, FactSet.
| Brand | AUM ($, mm) | Net Flows ($, mm) | % of AUM |
| iShares | 2,118,204.34 | 2,074.64 | 0.10% |
| Vanguard | 1,617,657.33 | 458.31 | 0.03% |
| SPDR | 880,658.15 | 2,597.84 | 0.29% |
| Invesco | 307,998.26 | 597.64 | 0.19% |
| Schwab | 213,610.30 | 232.54 | 0.11% |
| First Trust | 119,666.35 | 94.02 | 0.08% |
| ARK | 57,778.46 | 203.51 | 0.35% |
| VanEck | 55,145.00 | -11.79 | -0.02% |
| JPMorgan | 53,257.21 | -35.50 | -0.07% |
| ProShares | 52,489.31 | 0.00 | 0.00% |
| WisdomTree | 40,927.61 | 6.87 | 0.02% |
| Global X | 27,805.82 | 321.38 | 1.16% |
| PIMCO | 26,069.38 | 2.94 | 0.01% |
| Fidelity | 25,449.19 | 8.36 | 0.03% |
| Goldman Sachs | 22,900.43 | -6.02 | -0.03% |
| Xtrackers | 21,522.76 | 84.75 | 0.39% |
| Direxion | 21,518.28 | 137.19 | 0.64% |
| FlexShares | 15,645.06 | 16.46 | 0.11% |
| LibertyShares | 7,642.33 | 4.81 | 0.06% |
| Aberdeen | 6,902.63 | 2.42 | 0.04% |
| ETF Managers Group | 6,839.87 | 21.13 | 0.31% |
| KraneShares | 6,817.83 | 8.32 | 0.12% |
| VictoryShares | 6,027.35 | 0.00 | 0.00% |
| Pacer | 6,017.72 | 20.82 | 0.35% |
| US Commodity Funds | 4,937.84 | -21.37 | -0.43% |
| Amplify | 4,864.37 | 91.45 | 1.88% |
| John Hancock | 4,749.92 | -2.20 | -0.05% |
| Alerian | 4,631.05 | 8.57 | 0.19% |
| Innovator | 4,495.23 | -7.42 | -0.17% |
| Invesco DB | 4,304.26 | 73.31 | 1.70% |
| Janus Henderson | 4,200.59 | 2.67 | 0.06% |
| IndexIQ | 4,132.53 | -3.36 | -0.08% |
| Principal | 4,121.14 | -2.02 | -0.05% |
| Hartford | 3,787.71 | 2.09 | 0.06% |
| US Global | 3,636.08 | 25.82 | 0.71% |
| Nuveen | 3,390.89 | 0.00 | 0.00% |
| Avantis | 3,205.62 | 8.80 | 0.27% |
| ALPS | 3,188.06 | 0.00 | 0.00% |
| REX Microsectors | 2,733.32 | 0.00 | 0.00% |
| iPath | 2,636.33 | -9.76 | -0.37% |
| ROBO Global | 2,318.00 | 14.84 | 0.64% |
| AdvisorShares | 2,314.74 | 27.64 | 1.19% |
| EMQQ | 2,136.43 | -0.16 | -0.01% |
| Quadratic | 1,914.94 | 77.07 | 4.02% |
| O’Shares | 1,628.73 | 0.00 | 0.00% |
| GraniteShares | 1,427.15 | 5.19 | 0.36% |
| Columbia | 1,424.60 | 2.24 | 0.16% |
| Vident | 1,413.29 | 0.00 | 0.00% |
| PGIM | 1,373.85 | 5.80 | 0.42% |
| American Century | 1,361.87 | 26.74 | 1.96% |
| Defiance | 1,325.35 | 5.29 | 0.40% |
| Legg Mason | 1,282.99 | 0.25 | 0.02% |
| Cabana | 1,255.21 | 1.24 | 0.10% |
| Davis | 1,233.25 | 1.72 | 0.14% |
| RPAR | 1,164.92 | 0.00 | 0.00% |
| Renaissance | 1,016.66 | -3.49 | -0.34% |
| Aptus | 1,013.23 | 0.00 | 0.00% |
| Cambria | 942.83 | 1.98 | 0.21% |
| ETRACS | 800.71 | 0.00 | 0.00% |
| Securian | 798.15 | 8.54 | 1.07% |
| Inspire | 791.70 | -0.81 | -0.10% |
| Credit Suisse | 774.92 | -5.07 | -0.65% |
| DeltaShares | 763.41 | 0.00 | 0.00% |
| Main Funds | 727.01 | 2.08 | 0.29% |
| Roundhill | 660.88 | 1.51 | 0.23% |
| Virtus | 649.71 | 1.94 | 0.30% |
| Motley Fool | 611.94 | 3.21 | 0.52% |
| BNY Mellon | 598.50 | 0.00 | 0.00% |
| Alpha Architect | 598.02 | 0.60 | 0.10% |
| Nationwide | 571.88 | 1.88 | 0.33% |
| Barclays | 522.40 | 0.07 | 0.01% |
| Meridian | 490.41 | 0.00 | 0.00% |
| RiverFront | 426.98 | 0.00 | 0.00% |
| Timothy | 411.53 | -1.59 | -0.39% |
| Tortoise | 401.59 | 0.00 | 0.00% |
| Teucrium | 377.74 | -6.65 | -1.76% |
| FormulaFolios | 374.61 | -3.14 | -0.84% |
| TrimTabs | 369.28 | -0.68 | -0.18% |
| Sprott | 361.12 | 0.00 | 0.00% |
| Siren | 342.48 | 4.89 | 1.43% |
| Overlay Shares | 340.23 | 1.25 | 0.37% |
| Tuttle | 323.51 | 0.80 | 0.25% |
| Strategy Shares | 318.85 | 0.57 | 0.18% |
| WBI Shares | 311.43 | 0.00 | 0.00% |
| HCM | 301.70 | 0.00 | 0.00% |
| SoFi | 292.66 | 0.00 | 0.00% |
| LeaderShares | 290.96 | -7.06 | -2.43% |
| Merlyn.AI | 285.98 | 0.00 | 0.00% |
| ClearShares | 279.06 | 0.00 | 0.00% |
| Distillate | 278.10 | 0.00 | 0.00% |
| Anfield | 261.96 | 4.70 | 1.79% |
| InfraCap | 246.71 | 2.35 | 0.95% |
| ELEMENTS | 243.87 | 0.57 | 0.23% |
| BlueStar | 229.63 | 0.00 | 0.00% |
| Aware | 224.78 | 0.00 | 0.00% |
| Innovation Shares LLC | 220.23 | 0.00 | 0.00% |
| Blackrock | 211.63 | 0.00 | 0.00% |
| T. Rowe Price | 196.95 | 1.72 | 0.87% |
| Knowledge Leaders Capital | 180.22 | -0.01 | 0.00% |
| UBS | 171.23 | 0.00 | 0.00% |
| ERShares | 163.00 | 0.00 | 0.00% |
| Simplify | 161.46 | 2.77 | 1.72% |
| Franklin | 157.41 | 0.00 | 0.00% |
| Day Hagan | 156.18 | 1.51 | 0.97% |
| Core Alternative | 155.26 | 0.00 | 0.00% |
| Allianz | 147.66 | 2.03 | 1.37% |
| Etho Capital | 144.56 | 0.00 | 0.00% |
| Procure | 143.31 | 0.00 | 0.00% |
| AGFiQ | 137.72 | 0.00 | 0.00% |
| Deutsche X-trackers | 118.65 | 0.00 | 0.00% |
| ArrowShares | 108.73 | 0.00 | 0.00% |
| Eve Capital | 108.54 | 0.00 | 0.00% |
| Little Harbor Advisors | 107.10 | 0.00 | 0.00% |
| Gadsden | 106.63 | 0.00 | 0.00% |
| URNM | 103.64 | 5.69 | 5.49% |
| TrueMark | 101.59 | 0.00 | 0.00% |
| SP Funds | 93.96 | 0.00 | 0.00% |
| Cboe Vest | 92.57 | 0.00 | 0.00% |
| Opus Capital Management | 89.72 | 0.00 | 0.00% |
| Exponential ETFs | 89.33 | 0.00 | 0.00% |
| Wahed | 83.03 | 0.00 | 0.00% |
| CornerCap | 78.97 | 2.27 | 2.87% |
| Fieldstone | 76.54 | 0.00 | 0.00% |
| Syntax | 68.41 | 0.00 | 0.00% |
| NETL | 67.10 | 0.00 | 0.00% |
| Saba | 63.44 | 0.00 | 0.00% |
| Loncar | 62.97 | 0.00 | 0.00% |
| Hoya | 60.63 | 0.00 | 0.00% |
| Vesper | 57.88 | 0.00 | 0.01% |
| Pacific Global ETF | 57.54 | 0.00 | 0.00% |
| Metaurus | 55.88 | -0.02 | -0.04% |
| Esoterica | 55.24 | 0.00 | 0.00% |
| iM | 54.13 | 0.00 | 0.00% |
| Natixis | 54.00 | 0.00 | 0.00% |
| Emles | 53.70 | 0.00 | 0.00% |
| EntrepreneurShares | 51.68 | 0.00 | 0.00% |
| Morgan Creek | 46.80 | 0.00 | 0.00% |
| Agility Shares | 46.50 | 0.00 | 0.00% |
| AAM | 45.63 | 0.62 | 1.36% |
| Highland | 45.42 | -1.61 | -3.55% |
| Premise Capital | 44.95 | 0.00 | 0.00% |
| Change Finance | 43.21 | 0.00 | 0.00% |
| Adasina | 43.03 | 0.00 | 0.00% |
| Impact Shares | 42.31 | 1.48 | 3.50% |
| Beyond | 42.01 | 0.00 | 0.00% |
| Infusive | 41.89 | 0.00 | 0.00% |
| Absolute | 40.49 | 0.00 | 0.00% |
| QRAFT | 40.42 | 0.00 | 0.00% |
| Cabot | 34.79 | 0.00 | 0.00% |
| Euclid | 33.44 | 0.00 | 0.00% |
| State Street | 32.74 | 0.00 | 0.00% |
| Breakwave | 32.40 | 0.34 | 1.04% |
| AlphaClone | 30.93 | 0.00 | 0.00% |
| BMO | 27.48 | 0.00 | 0.00% |
| Acquirers Fund | 25.91 | 0.00 | 0.00% |
| Hull | 25.28 | 0.00 | -0.01% |
| AlphaMark | 25.20 | 0.00 | 0.00% |
| ATAC | 24.26 | 0.00 | 0.00% |
| Sterling Capital | 23.56 | 0.00 | 0.00% |
| SmartETFs | 21.62 | 2.25 | 10.43% |
| Swan | 21.22 | 1.88 | 8.87% |
| Rareview Funds | 19.67 | 0.00 | 0.00% |
| Affinity | 17.58 | 0.00 | 0.00% |
| Leuthold | 13.78 | 0.00 | 0.00% |
| Changebridge Capital | 13.10 | 0.00 | 0.00% |
| Counterpoint | 12.03 | 0.00 | 0.00% |
| Ideanomics | 11.42 | 0.00 | -0.02% |
| Point Bridge Capital | 10.54 | 0.00 | 0.00% |
| EquBot | 10.04 | 0.00 | 0.00% |
| AAF | 10.02 | 0.00 | 0.00% |
| Gabelli | 9.95 | 0.00 | 0.00% |
| Ballast | 8.81 | 0.00 | 0.00% |
| Rayliant | 8.45 | 0.00 | -0.01% |
| Blue Horizon | 6.87 | 0.00 | 0.00% |
| Altshares | 6.37 | 0.00 | 0.01% |
| Armor | 6.23 | 0.00 | -0.01% |
| 2ndVote | 5.66 | 0.00 | 0.00% |
| ACV | 5.19 | 0.00 | 0.00% |
| Nifty | 5.04 | 0.00 | -0.03% |
| Leatherback | 4.32 | 0.00 | 0.00% |
| Global Beta | 3.79 | 0.00 | 0.00% |
| USCF Advisers | 3.73 | 0.00 | 0.00% |
| ClearBridge | 3.26 | 0.00 | 0.01% |
| Sound Income Strategies | 3.21 | 0.00 | 0.00% |
| Volshares | 2.93 | 0.00 | 0.00% |
| New Age Alpha | 2.77 | 0.00 | 0.00% |
| Gotham | 2.58 | 0.00 | 0.00% |
| RAM | 2.40 | 0.00 | -0.01% |
| Wilshire | 1.82 | 0.00 | 0.00% |
| Eaton Vance | 0.00 | 0.00 | 0.00% |
ETF Issuer League Table
Welcome to the ETF.com league table. On this page, you’ll find the U.S. ETF market through different lenses: brand and issuer. What’s the difference? The brand is what the ETF says on the tin. For example, "iShares" is the brand of issuer "BlackRock’s" ETFs. Because many issuers license their ETF infrastructure to third parties, we present the data in both ways. The identification of the correct brand and legal issuer is done by our key data provider, FactSet.
| Issuer | AUM ($, mm) | Net Flows ($, mm) | % of AUM |
| Blackrock | 2,118,415.97 | 2,074.64 | 0.10% |
| Vanguard | 1,617,657.33 | 458.31 | 0.03% |
| State Street Global Advisors | 880,690.89 | 2,597.84 | 0.29% |
| Invesco | 312,302.52 | 670.96 | 0.21% |
| Charles Schwab | 213,610.30 | 232.54 | 0.11% |
| First Trust | 119,663.16 | 94.02 | 0.08% |
| ARK | 57,778.46 | 203.51 | 0.35% |
| VanEck | 54,687.07 | -11.79 | -0.02% |
| JPMorgan Chase | 53,257.21 | -35.50 | -0.07% |
| ProShares | 52,489.31 | 0.00 | 0.00% |
| WisdomTree | 40,927.61 | 6.87 | 0.02% |
| Mirae Asset | 27,805.82 | 321.38 | 1.16% |
| PIMCO | 26,217.04 | 4.96 | 0.02% |
| Fidelity | 25,449.19 | 8.36 | 0.03% |
| Goldman Sachs | 22,900.43 | -6.02 | -0.03% |
| Deutsche Bank | 21,641.41 | 84.75 | 0.39% |
| Direxion | 21,518.28 | 137.19 | 0.64% |
| Northern Trust | 15,645.06 | 16.46 | 0.11% |
| Franklin Templeton | 9,085.99 | 5.06 | 0.06% |
| CICC | 8,713.83 | 81.83 | 0.94% |
| SS&C | 8,235.72 | 8.57 | 0.10% |
| ETFMG | 7,246.46 | 21.47 | 0.30% |
| Aberdeen Standard Investments | 6,902.63 | 2.42 | 0.04% |
| Exchange Traded Concepts | 6,850.08 | 21.61 | 0.32% |
| Victory Capital | 6,027.35 | 0.00 | 0.00% |
| Pacer Advisors | 5,977.44 | 20.82 | 0.35% |
| US Commodity Funds | 4,941.57 | -21.37 | -0.43% |
| Amplify Investments | 4,864.37 | 91.45 | 1.88% |
| John Hancock | 4,749.92 | -2.20 | -0.05% |
| American Century Investments | 4,567.49 | 35.54 | 0.78% |
| Innovator | 4,495.23 | -7.42 | -0.17% |
| Janus Henderson | 4,200.59 | 2.67 | 0.06% |
| New York Life | 4,132.53 | -3.36 | -0.08% |
| Principal | 4,121.14 | -2.02 | -0.05% |
| The Hartford | 3,787.71 | 2.09 | 0.06% |
| US Global Investors | 3,636.08 | 25.82 | 0.71% |
| Nuveen Securities | 3,390.89 | 0.00 | 0.00% |
| Barclays Capital Inc. | 3,199.02 | -9.68 | -0.30% |
| BMO | 2,760.80 | 0.00 | 0.00% |
| AdvisorShares | 2,314.74 | 27.64 | 1.19% |
| Toroso Investments | 1,884.57 | 0.00 | 0.00% |
| O’Shares Investments | 1,628.73 | 0.00 | 0.00% |
| GraniteShares | 1,427.15 | 5.19 | 0.36% |
| Columbia Management Investment Advisers, LLC | 1,424.60 | 2.24 | 0.16% |
| Vident | 1,413.29 | 0.00 | 0.00% |
| Prudential | 1,373.85 | 5.80 | 0.42% |
| Defiance ETFs | 1,325.35 | 5.29 | 0.40% |
| Davis Advisers | 1,233.25 | 1.72 | 0.14% |
| Aptus Capital Advisors | 1,102.95 | 0.00 | 0.00% |
| Renaissance Capital | 1,016.66 | -3.49 | -0.34% |
| UBS | 971.94 | 0.00 | 0.00% |
| Cambria | 942.83 | 1.98 | 0.21% |
| Virtus Investment Partners | 896.41 | 4.29 | 0.48% |
| EMPIRICAL FINANCE LLC | 894.37 | 0.60 | 0.07% |
| Dimensional Holdings | 798.15 | 8.54 | 1.07% |
| Inspire | 791.70 | -0.81 | -0.10% |
| Credit Suisse Group AG | 774.92 | -5.07 | -0.65% |
| Transamerica Funds | 763.41 | 0.00 | 0.00% |
| Main Management | 727.01 | 2.08 | 0.29% |
| Roundhill Investments | 627.21 | 1.51 | 0.24% |
| The Motley Fool | 611.94 | 3.21 | 0.52% |
| BNY Mellon | 598.50 | 0.00 | 0.00% |
| Nationwide | 571.88 | 1.88 | 0.33% |
| Merk | 457.93 | 0.00 | 0.00% |
| Timothy Plan | 411.53 | -1.59 | -0.39% |
| Tortoise | 401.59 | 0.00 | 0.00% |
| Teucrium | 377.74 | -6.65 | -1.76% |
| Al Marketing LLC | 374.61 | -3.14 | -0.84% |
| TrimTabs | 369.28 | -0.68 | -0.18% |
| Sprott, Inc. | 361.12 | 0.00 | 0.00% |
| SRN Advisors | 342.48 | 4.89 | 1.43% |
| Liquid Strategies | 340.23 | 1.25 | 0.37% |
| Tuttle Tactical Management, LLC | 323.51 | 0.80 | 0.25% |
| Strategy Shares | 318.85 | 0.57 | 0.18% |
| WBI | 311.43 | 0.00 | 0.00% |
| Howard Capital Management | 301.70 | 0.00 | 0.00% |
| Redwood Investment Management | 290.96 | -7.06 | -2.43% |
| Regents Park Funds | 279.54 | 4.70 | 1.68% |
| ClearShares LLC | 279.06 | 0.00 | 0.00% |
| Distillate Capital | 278.10 | 0.00 | 0.00% |
| OBP Capital LLC | 270.18 | 0.00 | 0.00% |
| Swedish Export Credit | 243.87 | 0.57 | 0.23% |
| EntrepreneurShares, LLC | 214.68 | 0.00 | 0.00% |
| T. Rowe Price Group, Inc. | 196.95 | 1.72 | 0.87% |
| Intangible Capital | 180.22 | -0.01 | 0.00% |
| Simplify Asset Management Inc. | 161.46 | 2.77 | 1.72% |
| Donald L. Hagan LLC | 156.18 | 1.51 | 0.97% |
| Core Alternative Capital | 155.26 | 0.00 | 0.00% |
| ProcureAM | 143.31 | 0.00 | 0.00% |
| AGF | 137.72 | 0.00 | 0.00% |
| Arrow Funds | 108.73 | 0.00 | 0.00% |
| Little Harbor Advisors | 107.10 | 0.00 | 0.00% |
| Gadsden | 106.63 | 0.00 | 0.00% |
| TrueMark Investments | 101.59 | 0.00 | 0.00% |
| Cboe Vest Financial LLC | 92.57 | 0.00 | 0.00% |
| Exponential ETFs | 89.33 | 0.00 | 0.00% |
| Wahed Invest LLC | 83.03 | 0.00 | 0.00% |
| CornerCap Investment Counsel, Inc. | 78.97 | 2.27 | 2.87% |
| Syntax Advisors | 68.41 | 0.00 | 0.00% |
| Pettee Investors | 60.63 | 0.00 | 0.00% |
| Pacific Life | 57.54 | 0.00 | 0.00% |
| Metaurus Advisors | 55.88 | -0.02 | -0.04% |
| Esoterica | 55.24 | 0.00 | 0.00% |
| iM Global Partner | 54.13 | 0.00 | 0.00% |
| Natixis | 54.00 | 0.00 | 0.00% |
| Emles Advisors LLC | 53.70 | 0.00 | 0.00% |
| MCCM Group LLC | 46.80 | 0.00 | 0.00% |
| Toews Corp. | 46.50 | 0.00 | 0.00% |
| Advisors Asset Management | 45.63 | 0.62 | 1.36% |
| Highland Capital Management | 45.42 | -1.61 | -3.55% |
| Premise Capital | 44.95 | 0.00 | 0.00% |
| Change Finance | 43.21 | 0.00 | 0.00% |
| Impact Shares | 42.31 | 1.48 | 3.50% |
| Beyond Investing | 42.01 | 0.00 | 0.00% |
| Infusive Asset Management | 41.89 | 0.00 | 0.00% |
| Absolute Investment Advisers LLC | 40.49 | 0.00 | 0.00% |
| ProFunds | 34.79 | 0.00 | 0.00% |
| ETF Series Solutions | 25.91 | 0.00 | 0.00% |
| AlphaMark Advisors | 25.20 | 0.00 | 0.00% |
| Truist | 23.56 | 0.00 | 0.00% |
| Guinness Atkinson Asset Management | 21.62 | 2.25 | 10.43% |
| Swan Global Investments | 21.22 | 1.88 | 8.87% |
| Neil Azous Revocable Trust | 19.67 | 0.00 | 0.00% |
| RBS Securities | 18.94 | 3.55 | 18.74% |
| The Leuthold Group LLC | 13.78 | 0.00 | 0.00% |
| Changebridge Capital LLC | 13.10 | 0.00 | 0.00% |
| Counterpoint Mutual Funds LLC | 12.03 | 0.00 | 0.00% |
| Point Bridge Capital | 10.54 | 0.00 | 0.00% |
| EquBot | 10.04 | 0.00 | 0.00% |
| Alternative Access Funds LLC | 10.02 | 0.00 | 0.00% |
| GAMCO Investors, Inc. | 9.95 | 0.00 | 0.00% |
| Inverdale Capital Management LLC | 8.81 | 0.00 | 0.00% |
| Rayliant Investment Research | 8.45 | 0.00 | -0.01% |
| Water Island Capital Partners LP | 6.37 | 0.00 | 0.01% |
| 2nd Vote Value Investments, Inc | 5.66 | 0.00 | 0.00% |
| Ridgeline Research LLC | 5.19 | 0.00 | 0.00% |
| Global Beta Advisors | 3.79 | 0.00 | 0.00% |
| Grace Partners of Dupage LP | 3.18 | 0.00 | 0.00% |
| Whitford Asset Management | 2.93 | 0.00 | 0.00% |
| New Age Alpha Advisors LLC | 2.77 | 0.00 | 0.00% |
| Gotham Asset Management Holdings | 2.58 | 0.00 | 0.00% |
| Reflection Asset Management, LLC | 2.40 | 0.00 | -0.01% |
| Wilshire Associates, Inc. | 1.82 | 0.00 | 0.00% |
| Eaton Vance Corp. | 0.00 | 0.00 | 0.00% |
Disclaimer: All data as of 6 a.m. Eastern time the date the article is published. Data is believed to be accurate; however, transient market data is often subject to subsequent revision and correction by the exchanges.
