(Table below reflects daily flows on March 5, 2021 and asset totals as of that date.)
ETF Brand League Table
Welcome to the ETF.com league table. On this page, you’ll find the U.S. ETF market through different lenses: brand and issuer. What’s the difference? The brand is what the ETF says on the tin. For example, "iShares" is the brand of issuer "BlackRock’s" ETFs. Because many issuers license their ETF infrastructure to third parties, we present the data in both ways. The identification of the correct brand and legal issuer is done by our key data provider, FactSet.
| Brand | AUM ($, mm) | Net Flows ($, mm) | % of AUM |
| iShares | 2,068,067.43 | -1,325.66 | -0.06% |
| Vanguard | 1,583,009.98 | 1,106.46 | 0.07% |
| SPDR | 857,315.42 | -3,393.59 | -0.40% |
| Invesco | 293,947.80 | 29.12 | 0.01% |
| Schwab | 210,556.21 | 152.23 | 0.07% |
| First Trust | 115,542.99 | -142.06 | -0.12% |
| JPMorgan | 53,192.23 | 368.85 | 0.69% |
| VanEck | 52,798.28 | -55.31 | -0.10% |
| ProShares | 49,918.58 | -34.92 | -0.07% |
| ARK | 46,319.09 | -629.52 | -1.36% |
| WisdomTree | 40,308.35 | 92.54 | 0.23% |
| Global X | 26,935.97 | 82.17 | 0.31% |
| PIMCO | 26,007.50 | 10.20 | 0.04% |
| Fidelity | 24,655.91 | -56.28 | -0.23% |
| Goldman Sachs | 22,224.67 | 51.00 | 0.23% |
| Xtrackers | 20,746.09 | -241.10 | -1.16% |
| Direxion | 20,623.56 | 210.53 | 1.02% |
| FlexShares | 15,812.65 | 68.42 | 0.43% |
| LibertyShares | 7,415.11 | 1.45 | 0.02% |
| Aberdeen | 6,559.00 | -12.68 | -0.19% |
| KraneShares | 6,319.20 | -2.77 | -0.04% |
| ETF Managers Group | 6,316.18 | -9.09 | -0.14% |
| VictoryShares | 5,967.73 | -1.05 | -0.02% |
| Pacer | 5,916.53 | 4.49 | 0.08% |
| Alerian | 5,063.44 | -0.78 | -0.02% |
| US Commodity Funds | 4,817.15 | -60.84 | -1.26% |
| Innovator | 4,520.26 | 9.02 | 0.20% |
| Amplify | 4,518.76 | 7.68 | 0.17% |
| Invesco DB | 4,420.08 | 16.12 | 0.36% |
| John Hancock | 4,416.63 | -9.60 | -0.22% |
| Janus Henderson | 4,170.05 | 0.00 | 0.00% |
| IndexIQ | 4,057.70 | -27.31 | -0.67% |
| Principal | 4,039.81 | 9.20 | 0.23% |
| US Global | 3,856.53 | 0.00 | 0.00% |
| Hartford | 3,750.06 | 0.00 | 0.00% |
| Nuveen | 3,314.20 | 4.45 | 0.13% |
| Avantis | 3,280.73 | 63.37 | 1.93% |
| ALPS | 3,046.87 | 3.69 | 0.12% |
| iPath | 2,736.31 | -50.75 | -1.85% |
| REX Microsectors | 2,316.32 | 0.00 | 0.00% |
| AdvisorShares | 2,249.90 | 10.14 | 0.45% |
| Quadratic | 2,249.76 | 7.13 | 0.32% |
| ROBO Global | 2,120.26 | -0.10 | 0.00% |
| EMQQ | 1,917.36 | 0.08 | 0.00% |
| O’Shares | 1,518.93 | 0.00 | 0.00% |
| Columbia | 1,429.61 | 1.87 | 0.13% |
| Vident | 1,407.66 | 0.00 | 0.00% |
| PGIM | 1,381.19 | 0.00 | 0.00% |
| American Century | 1,338.31 | 9.56 | 0.71% |
| GraniteShares | 1,325.00 | -5.07 | -0.38% |
| Legg Mason | 1,240.98 | 0.00 | 0.00% |
| Cabana | 1,225.40 | 0.00 | 0.00% |
| Defiance | 1,214.60 | -2.73 | -0.22% |
| Davis | 1,214.41 | 0.00 | 0.00% |
| RPAR | 1,146.02 | 1.70 | 0.15% |
| Aptus | 992.29 | 7.36 | 0.74% |
| Cambria | 927.18 | 0.00 | 0.00% |
| Securian | 846.47 | 14.98 | 1.77% |
| ETRACS | 833.08 | 0.00 | 0.00% |
| Main Funds | 804.95 | 1.82 | 0.23% |
| Renaissance | 779.54 | -21.68 | -2.78% |
| Inspire | 776.35 | 0.00 | 0.00% |
| Credit Suisse | 761.08 | 4.33 | 0.57% |
| DeltaShares | 743.86 | 0.00 | 0.00% |
| Roundhill | 662.94 | -0.76 | -0.11% |
| Virtus | 642.92 | -2.47 | -0.38% |
| BNY Mellon | 636.13 | 0.00 | 0.00% |
| Motley Fool | 581.85 | 0.00 | 0.00% |
| Nationwide | 567.31 | 0.00 | 0.00% |
| Alpha Architect | 559.07 | -0.26 | -0.05% |
| Barclays | 524.53 | 0.00 | 0.00% |
| Meridian | 477.88 | -0.02 | 0.00% |
| Tortoise | 455.36 | 2.00 | 0.44% |
| RiverFront | 408.48 | 0.00 | 0.00% |
| Timothy | 399.26 | 0.00 | 0.00% |
| Teucrium | 374.63 | 0.37 | 0.10% |
| FormulaFolios | 364.98 | 0.00 | 0.00% |
| Siren | 360.81 | -0.84 | -0.23% |
| TrimTabs | 349.14 | 0.00 | 0.00% |
| Overlay Shares | 340.35 | -0.29 | -0.09% |
| Sprott | 339.36 | 2.58 | 0.76% |
| Strategy Shares | 326.52 | 6.12 | 1.88% |
| WBI Shares | 304.99 | 0.00 | 0.00% |
| HCM | 288.23 | 0.00 | 0.00% |
| SoFi | 287.32 | 2.80 | 0.97% |
| LeaderShares | 283.84 | 0.00 | 0.00% |
| ClearShares | 276.43 | 0.00 | 0.00% |
| Tuttle | 274.33 | -5.80 | -2.12% |
| Merlyn.AI | 273.83 | 0.00 | 0.00% |
| Distillate | 271.27 | 0.00 | 0.00% |
| Anfield | 270.99 | 0.00 | 0.00% |
| InfraCap | 270.42 | 1.23 | 0.46% |
| ELEMENTS | 245.98 | 0.59 | 0.24% |
| Aware | 224.37 | 0.00 | 0.00% |
| Simplify | 215.18 | 35.11 | 16.32% |
| Blackrock | 211.22 | 6.36 | 3.01% |
| BlueStar | 198.98 | 0.00 | 0.00% |
| T. Rowe Price | 198.22 | 0.70 | 0.36% |
| Innovation Shares LLC | 191.80 | -0.01 | 0.00% |
| Knowledge Leaders Capital | 176.34 | 0.00 | 0.00% |
| Day Hagan | 158.44 | 0.00 | 0.00% |
| Core Alternative | 154.76 | 0.00 | 0.00% |
| UBS | 152.91 | 0.00 | 0.00% |
| Franklin | 150.58 | 1.31 | 0.87% |
| URNM | 148.99 | 2.74 | 1.84% |
| Allianz | 147.47 | 0.00 | 0.00% |
| ERShares | 141.30 | 0.00 | 0.00% |
| Etho Capital | 138.41 | 0.00 | 0.00% |
| Procure | 136.23 | 0.00 | 0.00% |
| AGFiQ | 128.45 | 0.00 | 0.00% |
| ArrowShares | 108.99 | 0.00 | 0.00% |
| Eve Capital | 108.62 | 0.00 | 0.00% |
| Deutsche X-trackers | 107.23 | 0.00 | 0.00% |
| Little Harbor Advisors | 106.89 | 0.68 | 0.64% |
| Gadsden | 103.65 | 0.00 | 0.00% |
| TrueMark | 97.04 | 0.00 | 0.00% |
| SP Funds | 95.05 | 0.96 | 1.01% |
| Cboe Vest | 94.09 | 0.00 | 0.00% |
| Opus Capital Management | 92.77 | 0.00 | 0.00% |
| CornerCap | 89.47 | 1.35 | 1.51% |
| Exponential ETFs | 87.75 | 0.00 | 0.00% |
| Wahed | 81.24 | 0.00 | 0.00% |
| Fieldstone | 78.05 | 0.00 | 0.00% |
| NETL | 68.58 | 0.00 | 0.00% |
| Syntax | 66.97 | 0.00 | 0.00% |
| Saba | 63.48 | 0.00 | 0.00% |
| Loncar | 58.79 | 0.00 | 0.00% |
| Hoya | 58.78 | 0.00 | 0.00% |
| Pacific Global ETF | 57.22 | 0.00 | 0.00% |
| Vesper | 56.24 | -0.01 | -0.02% |
| Natixis | 56.22 | 0.00 | 0.00% |
| Metaurus | 55.37 | 0.99 | 1.79% |
| AAM | 52.61 | 0.00 | 0.00% |
| Esoterica | 49.57 | 0.00 | 0.00% |
| iM | 49.10 | 0.00 | 0.00% |
| Emles | 46.10 | 0.00 | 0.00% |
| Agility Shares | 45.95 | 0.00 | 0.00% |
| EntrepreneurShares | 45.66 | 0.00 | 0.00% |
| Highland | 45.34 | 0.00 | 0.00% |
| Premise Capital | 43.23 | 0.00 | 0.00% |
| Change Finance | 42.90 | 0.00 | 0.00% |
| Adasina | 41.95 | 0.00 | 0.00% |
| Absolute | 41.89 | 0.00 | 0.00% |
| Impact Shares | 41.78 | 0.00 | 0.00% |
| Infusive | 40.40 | 0.00 | 0.00% |
| QRAFT | 40.35 | 0.00 | 0.00% |
| Beyond | 40.13 | 0.00 | 0.00% |
| Breakwave | 37.73 | 0.00 | 0.00% |
| Morgan Creek | 37.17 | -1.64 | -4.41% |
| Cabot | 33.82 | 0.00 | 0.00% |
| Euclid | 33.65 | 0.67 | 1.98% |
| State Street | 32.52 | 0.00 | 0.00% |
| BMO | 28.32 | 0.00 | 0.00% |
| AlphaClone | 27.81 | 0.00 | 0.00% |
| Acquirers Fund | 24.89 | 0.00 | 0.00% |
| Hull | 24.70 | 0.00 | 0.02% |
| AlphaMark | 24.56 | 0.00 | 0.00% |
| Sterling Capital | 24.00 | 0.00 | 0.00% |
| ATAC | 23.18 | 0.52 | 2.22% |
| Swan | 22.77 | 0.84 | 3.68% |
| Rareview Funds | 21.35 | 0.00 | 0.00% |
| SmartETFs | 20.92 | 0.89 | 4.25% |
| Affinity | 17.38 | 0.00 | 0.00% |
| Leuthold | 13.45 | 0.00 | 0.00% |
| Changebridge Capital | 13.12 | 0.00 | 0.00% |
| Counterpoint | 11.35 | 0.00 | 0.00% |
| Ballast | 11.13 | 0.00 | 0.00% |
| Rayliant | 10.64 | 0.00 | -0.01% |
| Point Bridge Capital | 10.60 | 0.00 | 0.00% |
| Ideanomics | 10.59 | 0.00 | 0.00% |
| Gabelli | 10.13 | 0.00 | 0.00% |
| AAF | 10.02 | 0.00 | 0.00% |
| EquBot | 9.30 | 0.00 | 0.00% |
| Altshares | 6.36 | 0.00 | -0.01% |
| Blue Horizon | 6.19 | 0.00 | 0.00% |
| Armor | 6.12 | 0.00 | 0.00% |
| 2ndVote | 5.56 | 0.00 | 0.00% |
| Nifty | 5.08 | 0.00 | 0.00% |
| ACV | 5.01 | 0.00 | 0.00% |
| Leatherback | 4.33 | 0.00 | 0.00% |
| USCF Advisers | 3.63 | 0.00 | 0.00% |
| Global Beta | 3.63 | 0.00 | 0.00% |
| Sound Income Strategies | 3.23 | 0.00 | 0.00% |
| ClearBridge | 3.22 | 0.00 | -0.01% |
| Gotham | 3.02 | 0.00 | 0.00% |
| Volshares | 2.83 | 0.00 | 0.00% |
| New Age Alpha | 2.68 | 0.00 | 0.00% |
| 2.34 | 0.00 | 0.00% | |
| RAM | 2.32 | 0.00 | 0.01% |
| Wilshire | 1.74 | 0.00 | 0.00% |
| Humankind | 0.00 | 0.00 | 0.00% |
| Eaton Vance | 0.00 | 0.00 | 0.00% |
ETF Issuer League Table
Welcome to the ETF.com league table. On this page, you’ll find the U.S. ETF market through different lenses: brand and issuer. What’s the difference? The brand is what the ETF says on the tin. For example, "iShares" is the brand of issuer "BlackRock’s" ETFs. Because many issuers license their ETF infrastructure to third parties, we present the data in both ways. The identification of the correct brand and legal issuer is done by our key data provider, FactSet.
| Issuer | AUM ($, mm) | Net Flows ($, mm) | % of AUM |
| Blackrock | 2,068,278.65 | -1,319.30 | -0.06% |
| Vanguard | 1,583,009.98 | 1,106.46 | 0.07% |
| State Street Global Advisors | 857,347.93 | -3,393.59 | -0.40% |
| Invesco | 298,367.88 | 45.24 | 0.02% |
| Charles Schwab | 210,556.21 | 152.23 | 0.07% |
| First Trust | 115,539.96 | -142.06 | -0.12% |
| JPMorgan Chase | 53,192.23 | 368.85 | 0.69% |
| VanEck | 52,364.45 | -55.31 | -0.11% |
| ProShares | 49,918.58 | -34.92 | -0.07% |
| ARK | 46,319.09 | -629.52 | -1.36% |
| WisdomTree | 40,308.35 | 92.54 | 0.23% |
| Mirae Asset | 26,935.97 | 82.17 | 0.31% |
| PIMCO | 26,154.97 | 10.20 | 0.04% |
| Fidelity | 24,655.91 | -56.28 | -0.23% |
| Goldman Sachs | 22,224.67 | 51.00 | 0.23% |
| Deutsche Bank | 20,853.32 | -241.10 | -1.16% |
| Direxion | 20,623.56 | 210.53 | 1.02% |
| Northern Trust | 15,812.65 | 68.42 | 0.43% |
| Franklin Templeton | 8,809.89 | 2.76 | 0.03% |
| SS&C | 8,508.81 | 2.91 | 0.03% |
| CICC | 8,472.22 | -1.24 | -0.01% |
| ETFMG | 6,691.30 | -9.09 | -0.14% |
| Aberdeen Standard Investments | 6,559.00 | -12.68 | -0.19% |
| Exchange Traded Concepts | 6,428.55 | 2.69 | 0.04% |
| Victory Capital | 5,967.73 | -1.05 | -0.02% |
| Pacer Advisors | 5,878.62 | 4.52 | 0.08% |
| US Commodity Funds | 4,820.78 | -60.84 | -1.26% |
| American Century Investments | 4,619.04 | 72.93 | 1.58% |
| Innovator | 4,520.26 | 9.02 | 0.20% |
| Amplify Investments | 4,518.76 | 7.68 | 0.17% |
| John Hancock | 4,416.63 | -9.60 | -0.22% |
| Janus Henderson | 4,170.05 | 0.00 | 0.00% |
| New York Life | 4,057.70 | -27.31 | -0.67% |
| Principal | 4,039.81 | 9.20 | 0.23% |
| US Global Investors | 3,856.53 | 0.00 | 0.00% |
| The Hartford | 3,750.06 | 0.00 | 0.00% |
| Nuveen Securities | 3,314.20 | 4.45 | 0.13% |
| Barclays Capital Inc. | 3,298.74 | -50.77 | -1.54% |
| BMO | 2,344.63 | 0.00 | 0.00% |
| AdvisorShares | 2,249.90 | 10.14 | 0.45% |
| Toroso Investments | 1,859.10 | 6.64 | 0.36% |
| O’Shares Investments | 1,518.93 | 0.00 | 0.00% |
| Columbia Management Investment Advisers, LLC | 1,429.61 | 1.87 | 0.13% |
| Vident | 1,407.66 | 0.00 | 0.00% |
| Prudential | 1,381.19 | 0.00 | 0.00% |
| GraniteShares | 1,325.00 | -5.07 | -0.38% |
| Defiance ETFs | 1,214.60 | -2.73 | -0.22% |
| Davis Advisers | 1,214.41 | 0.00 | 0.00% |
| Aptus Capital Advisors | 1,085.06 | 7.36 | 0.68% |
| UBS | 985.99 | 0.00 | 0.00% |
| Cambria | 927.18 | 0.00 | 0.00% |
| Virtus Investment Partners | 913.34 | -1.24 | -0.14% |
| Dimensional Holdings | 846.47 | 14.98 | 1.77% |
| EMPIRICAL FINANCE LLC | 842.87 | -0.26 | -0.03% |
| Main Management | 804.95 | 1.82 | 0.23% |
| Renaissance Capital | 779.54 | -21.68 | -2.78% |
| Inspire | 776.35 | 0.00 | 0.00% |
| Credit Suisse Group AG | 761.08 | 4.33 | 0.57% |
| Transamerica Funds | 743.86 | 0.00 | 0.00% |
| BNY Mellon | 636.13 | 0.00 | 0.00% |
| Roundhill Investments | 629.09 | -0.76 | -0.12% |
| The Motley Fool | 581.85 | 0.00 | 0.00% |
| Nationwide | 567.31 | 0.00 | 0.00% |
| Tortoise | 455.36 | 2.00 | 0.44% |
| Merk | 433.82 | 0.00 | 0.00% |
| Timothy Plan | 399.26 | 0.00 | 0.00% |
| Teucrium | 374.63 | 0.37 | 0.10% |
| Al Marketing LLC | 364.98 | 0.00 | 0.00% |
| SRN Advisors | 360.81 | -0.84 | -0.23% |
| TrimTabs | 349.14 | 0.00 | 0.00% |
| Liquid Strategies | 340.35 | -0.29 | -0.09% |
| Sprott, Inc. | 339.36 | 2.58 | 0.76% |
| Strategy Shares | 326.52 | 6.12 | 1.88% |
| WBI | 304.99 | 0.00 | 0.00% |
| Regents Park Funds | 288.37 | 0.00 | 0.00% |
| Howard Capital Management | 288.23 | 0.00 | 0.00% |
| Redwood Investment Management | 283.84 | 0.00 | 0.00% |
| ClearShares LLC | 276.43 | 0.00 | 0.00% |
| Tuttle Tactical Management, LLC | 274.33 | -5.80 | -2.12% |
| Distillate Capital | 271.27 | 0.00 | 0.00% |
| Swedish Export Credit | 245.98 | 0.59 | 0.24% |
| OBP Capital LLC | 243.93 | 0.00 | 0.00% |
| Simplify Asset Management Inc. | 215.18 | 35.11 | 16.32% |
| T. Rowe Price Group, Inc. | 198.22 | 0.70 | 0.36% |
| EntrepreneurShares, LLC | 186.96 | 0.00 | 0.00% |
| Intangible Capital | 176.34 | 0.00 | 0.00% |
| Donald L. Hagan LLC | 158.44 | 0.00 | 0.00% |
| Core Alternative Capital | 154.76 | 0.00 | 0.00% |
| ProcureAM | 136.23 | 0.00 | 0.00% |
| AGF | 128.45 | 0.00 | 0.00% |
| Arrow Funds | 108.99 | 0.00 | 0.00% |
| Little Harbor Advisors | 106.89 | 0.68 | 0.64% |
| Gadsden | 103.65 | 0.00 | 0.00% |
| TrueMark Investments | 97.04 | 0.00 | 0.00% |
| RBS Securities | 96.73 | 5.60 | 5.79% |
| Cboe Vest Financial LLC | 94.09 | 0.00 | 0.00% |
| CornerCap Investment Counsel, Inc. | 89.47 | 1.35 | 1.51% |
| Exponential ETFs | 87.75 | 0.00 | 0.00% |
| Wahed Invest LLC | 81.24 | 0.00 | 0.00% |
| Syntax Advisors | 66.97 | 0.00 | 0.00% |
| Pettee Investors | 58.78 | 0.00 | 0.00% |
| Pacific Life | 57.22 | 0.00 | 0.00% |
| Natixis | 56.22 | 0.00 | 0.00% |
| Metaurus Advisors | 55.37 | 0.99 | 1.79% |
| Advisors Asset Management | 52.61 | 0.00 | 0.00% |
| Esoterica | 49.57 | 0.00 | 0.00% |
| iM Global Partner | 49.10 | 0.00 | 0.00% |
| Emles Advisors LLC | 46.10 | 0.00 | 0.00% |
| Toews Corp. | 45.95 | 0.00 | 0.00% |
| Highland Capital Management | 45.34 | 0.00 | 0.00% |
| Premise Capital | 43.23 | 0.00 | 0.00% |
| Change Finance | 42.90 | 0.00 | 0.00% |
| Absolute Investment Advisers LLC | 41.89 | 0.00 | 0.00% |
| Impact Shares | 41.78 | 0.00 | 0.00% |
| Infusive Asset Management | 40.40 | 0.00 | 0.00% |
| Beyond Investing | 40.13 | 0.00 | 0.00% |
| MCCM Group LLC | 37.17 | -1.64 | -4.41% |
| ProFunds | 33.82 | 0.00 | 0.00% |
| ETF Series Solutions | 24.89 | 0.00 | 0.00% |
| AlphaMark Advisors | 24.56 | 0.00 | 0.00% |
| Truist | 24.00 | 0.00 | 0.00% |
| Swan Global Investments | 22.77 | 0.84 | 3.68% |
| Neil Azous Revocable Trust | 21.35 | 0.00 | 0.00% |
| Guinness Atkinson Asset Management | 20.92 | 0.89 | 4.25% |
| The Leuthold Group LLC | 13.45 | 0.00 | 0.00% |
| Changebridge Capital LLC | 13.12 | 0.00 | 0.00% |
| Counterpoint Mutual Funds LLC | 11.35 | 0.00 | 0.00% |
| Inverdale Capital Management LLC | 11.13 | 0.00 | 0.00% |
| Rayliant Investment Research | 10.64 | 0.00 | -0.01% |
| Point Bridge Capital | 10.60 | 0.00 | 0.00% |
| GAMCO Investors, Inc. | 10.13 | 0.00 | 0.00% |
| Alternative Access Funds LLC | 10.02 | 0.00 | 0.00% |
| EquBot | 9.30 | 0.00 | 0.00% |
| Water Island Capital Partners LP | 6.36 | 0.00 | -0.01% |
| 2nd Vote Value Investments, Inc | 5.56 | 0.00 | 0.00% |
| Ridgeline Research LLC | 5.01 | 0.00 | 0.00% |
| Global Beta Advisors | 3.63 | 0.00 | 0.00% |
| Grace Partners of Dupage LP | 3.02 | 0.00 | 0.00% |
| Gotham Asset Management Holdings | 3.02 | 0.00 | 0.00% |
| Whitford Asset Management | 2.83 | 0.00 | 0.00% |
| New Age Alpha Advisors LLC | 2.68 | 0.00 | 0.00% |
| Reflection Asset Management, LLC | 2.32 | 0.00 | 0.01% |
| Wilshire Associates, Inc. | 1.74 | 0.00 | 0.00% |
| Humankind USA LLC | 0.00 | 0.00 | 0.00% |
| Eaton Vance Corp. | 0.00 | 0.00 | 0.00% |
Disclaimer: All data as of 6 a.m. Eastern time the date the article is published. Data is believed to be accurate; however, transient market data is often subject to subsequent revision and correction by the exchanges.
