Under the agreement, ETF.com will become an independent subsidiary of Bats, continuing to focus on investor education and ETF industry coverage independently, adding to Bats’ proprietary market data and analytics. David Lichtblau will remain in his post as chief executive officer of ETF.com.
“We are excited to become a part of Bats while continuing our mission as the leading provider of unique, proprietary ETF-focused content,” Lichtblau said. “We share the same enthusiasm as Bats and will maintain the journalistic independence that has become the hallmark of ETF.com and our flagship print publication, ETF Report.”
For Bats, the deal also highlights the shared culture between the two companies.
“This acquisition of the innovative ETF.com business underscores our commitment to the ETF industry and our focus on providing unique, value-added content for issuers, brokers, financial advisors, market professionals and investors,” said Chris Concannon, Bats CEO, of the deal.
“We are excited to acquire a company that shares the Bats culture and dedication to the continuing education of investors and other market constituents,” he said.
Contact Cinthia Murphy at [email protected].