ProShares continued rolling out its expanded lineup of international funds last week, launching Short (AMEX: EUM) and UltraShort (AMEX: EEV) ETFs tied to the MSCI Emerging Markets Index on November 1.
Those funds joined the Short MSCI EAFE (AMEX: EFZ) and the UltraShort MSCI EAFE (AMEX: EFU) ETFs, which launched on October 25, and will soon be joined by UltraShort MSCI Japan (AMEX: EWV) and UltraShort FTSE/Xinhua China 25 (AMEX: FXP) funds.
ProShares' Short family of ETFs seeks to provide the inverse (-100%) of the underlying index's daily return ETFs, while the UltraShort ETFs looks to return -200% of the benchmark's daily return.
So far, the funds haven't accumulated much in the way of assets, but that is expected to change over coming weeks. ProShares' broader lineup of domestic-equity-leverage ETFs have accumulated over $9 billion since launching 16 months ago. Given investors' huge interest in the international markets, the new funds are expected to be a hit as well.
