IVV Attracts $10.1 Billion; Dividend ETFs See Big Inflows
The leading iShares fund posted a massive $10.1 billion of inflows. Here are the daily ETF fund flows for March 21, 2025.
The iShares Core S&P 500 ETF (IVV) pulled in $10.1 billion, boosting its total assets under management to $560 billion, according to etf.com daily fund flows data. The inflows came despite the S&P 500 slipping 0.2% on Thursday as Wall Street's comeback attempt faltered following the Federal Reserve's forecast of two interest rate cuts in 2025.
Dividend-focused ETFs saw strong demand, with the Schwab US Dividend Equity ETF (SCHD) attracting $7.4 billion and the Vanguard High Dividend Yield Index ETF (VYM) pulling in $3.7 billion. The First Trust Rising Dividend Achievers ETF (RDVY) collected $3 billion, adding 18.5% to its total assets.
On the outflows side, the Vanguard Growth ETF (VUG) saw the largest redemptions at $1.8 billion. The Vanguard S&P 500 ETF (VOO) lost $1.2 billion, while the Vanguard Dividend Appreciation ETF (VIG) experienced outflows of $1.2 billion.
U.S. equity ETFs dominated asset classes with $33.6 billion in inflows, while international equity funds gained $1.2 billion. Overall, the ETF industry saw $36.2 billion in total net flows, adding 0.3% to the industry's $10.6 trillion in assets under management.
Top 10 Creations (All ETFs)
| Ticker | Name | Net Flows ($, mm) | AUM ($, mm) | AUM % Change |
| IVV | iShares Core S&P 500 ETF | 10,106.47 | 560,000.37 | 1.80% |
| SCHD | Schwab US Dividend Equity ETF | 7,425.45 | 77,639.52 | 9.56% |
| VYM | Vanguard High Dividend Yield Index ETF | 3,650.50 | 63,461.30 | 5.75% |
| RDVY | First Trust Rising Dividend Achievers ETF | 3,044.64 | 16,480.21 | 18.47% |
| DVY | iShares Select Dividend ETF | 2,401.37 | 22,147.46 | 10.84% |
| MOAT | VanEck Morningstar Wide Moat ETF | 1,782.81 | 15,698.67 | 11.36% |
| VXF | Vanguard Extended Market ETF | 1,732.92 | 22,118.29 | 7.83% |
| IWM | iShares Russell 2000 ETF | 1,269.26 | 65,547.54 | 1.94% |
| DGRO | iShares Core Dividend Growth ETF | 1,108.01 | 31,445.13 | 3.52% |
| IWF | iShares Russell 1000 Growth ETF | 1,069.83 | 97,815.99 | 1.09% |
Top 10 Redemptions (All ETFs)
| Ticker | Name | Net Flows ($, mm) | AUM ($, mm) | AUM % Change |
| VUG | Vanguard Growth ETF | -1,772.00 | 148,541.90 | -1.19% |
| VOO | Vanguard S&P 500 ETF | -1,240.85 | 619,524.04 | -0.20% |
| VIG | Vanguard Dividend Appreciation ETF | -1,194.06 | 89,461.62 | -1.33% |
| QMAR | FT Vest Nasdaq-100 Buffer ETF - March | -379.85 | 422.85 | -89.83% |
| OBIL | US Treasury 12 Month Bill ETF | -285.68 | 285.68 | -100.00% |
| LQD | iShares iBoxx $ Investment Grade Corporate Bond ETF | -239.87 | 29,961.50 | -0.80% |
| EMXC | iShares MSCI Emerging Markets ex China ETF | -213.60 | 14,946.58 | -1.43% |
| QUAL | iShares MSCI USA Quality Factor ETF | -198.43 | 48,986.46 | -0.41% |
| VLUE | iShares MSCI USA Value Factor ETF | -183.72 | 6,851.86 | -2.68% |
| EFG | iShares MSCI EAFE Growth ETF | -167.71 | 12,997.78 | -1.29% |
ETF Daily Flows By Asset Class
| Net Flows ($, mm) | AUM ($, mm) | % of AUM | |
| Alternatives | 0.09 | 9,448.88 | 0.00% |
| Asset Allocation | 74.05 | 23,416.34 | 0.32% |
| Commodities ETFs | 343.65 | 192,328.44 | 0.18% |
| Currency | 14.12 | 106,714.49 | 0.01% |
| International Equity | 1,229.37 | 1,682,063.55 | 0.07% |
| International Fixed Income | 141.46 | 279,590.61 | 0.05% |
| Inverse | 87.48 | 13,397.74 | 0.65% |
| Leveraged | 185.91 | 106,958.53 | 0.17% |
| US Equity | 33,610.05 | 6,532,846.48 | 0.51% |
| US Fixed Income | 535.46 | 1,632,169.70 | 0.03% |
| Total: | 36,221.63 | 10,578,934.75 | 0.34% |
Disclaimer: All data as of 6 a.m. ET the date the article is published. Data are believed to be accurate; however, transient market data are often subject to subsequent revision and correction by the exchanges.
