Kelly, Roundhill Ratchet Up ETF Rivalry
Both issuers are looking to launch single-security ETFs covering foreign companies.
Last month saw the first filings for unleveraged single-security ETFs covering non-U.S. stocks. Kelly ETFs and Roundhill Investments threw their hats into the ring simultaneously, with prospectus filings dated Aug. 26.
On Friday, Sept. 2, each of those companies made a new filing for more single-security ETFs, and the companies included in the filings are familiar. The latest filing from Kelly ETFs includes 11 names that were included in Roundhill’s first filing of this nature. And the latest filing from Roundhill includes 13 companies that were listed in Kelly ETFs’ first filing.
The funds mentioned in the most recent filing from Kelly ETFs are as follows:
- Adani Green Equity KellyShares (ADAN)
- Nintendo Equity KellyShares (NNDO)
- Adidas Equity KellyShares (SNKR)
- Saudi Aramco Equity KellyShares (SAUD)
- Samsung Equity KellyShares (SAMM)
- Hyundai Equity KellyShares (HDAI)
- Kakao Equity KellyShares (KAKA)
- Kia Equity KellyShares (KIAA)
- Meituan Equity KellyShares (MEII)
- Naver Equity KellyShares (NAVE)
- Nestle Equity KellyShares (NSLE)
The funds detailed in Roundhill’s most recent filing include:
- Roundhill TRAX AIA Group Shares
- Roundhill TRAX Adyen Shares
- Roundhill TRAX Airbus Shares
- Roundhill TRAX Allianz Shares
- Roundhill TRAX BMW Shares
- Roundhill TRAX CATL Shares
- Roundhill TRAX Deutsche Telekom Shares
- Roundhill TRAX Foxconn Shares
- Roundhill TRAX Glencore Shares
- Roundhill TRAX Ping An Insurance Shares
- Roundhill TRAX Reckitt Benckiser Shares
- Roundhill TRAX Siemens Shares
- Roundhill TRAX Volkswagen Pref Shares
These are among the largest and most liquid companies in the world, and almost all of them are included in The Forbes Global 2000, a list of the 2,000 largest companies in the world as determined by sales, profits, assets and market value.
It’s rare to see two ETF issuers line up so many products in direct competition with each other. Given that there are more than 7,700 securities in the ex-U.S. Vanguard Total International Stock ETF (VXUS), it would seem there are myriad choices to select from. Because funds can usually start rolling out 75 days after their initial filing, we will likely see this rivalry play out in November.
Contact Heather Bell at [email protected]