ETF Explainer: IBUY

The top online retail ETF had a rough 2021.

Reviewed by: Heather Bell
Edited by: Heather Bell

Each month, we look at an ETF selected by based on its performance and importance to investors. This month, we consider the $642 million Amplify Online Retail ETF (IBUY), which had a rough year in 2021. All the companies mentioned below are holdings in IBUY.



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JAN 15 A lawsuit accuses Amazon and major print publishers of conspiring to manipulate e-book prices. The same firm sued the companies a decade before regarding the same issue and won.

FEB 26 Shares of Etsy jump nearly 12% on strong fourth-quarter earnings and revenue results, surpassing consensus expectations.

MAY 19 Newegg goes public in a rather complicated reverse merger with a SPAC and changes its name to Newegg Commerce. The new company adopts the ticker NEGG.

AUG 6 Groupon stock falls into a sharp and prolonged slump sparked by disappointing quarterly revenue results and a consumer protection investigation in the United Kingdom.

SEP 15 Shutterstock shares get a boost after it rolls out a national TV advertising campaign, 100% Shutterstock, created entirely from the platform’s content.

NOV 4 Expedia Group reports third-quarter net income and adjusted EBITDA on par with prepandemic results, beating estimates and sending the stock on a sharp upward trajectory.

Source: Bloomberg; data for 12/31/2020-12/31/2021

Heather Bell is a former managing editor of She has also held editorial positions at Dow Jones Indexes and Lehman Brothers. Bell is a graduate of Dartmouth college and resides in the Denver area with her two dogs.